Industry Report

Pharma & Healthcare

Non-prescription products market in Poland

Market analysis and development forecasts for 2025-2030

Industry Report

Pharma & Healthcare

Non-prescription products market in Poland

Market analysis and development forecasts for 2025-2030

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Languages available:

ENPL

Sector:

Non-prescription products

Scope:

PL

Non-prescription products market in Poland

Market analysis and development forecasts for 2025-2030

An analysis of the non-prescription products market prepared by PMR experts presents the current market situation, growth forecasts, market value and structure, as well as important legal regulations, trends and events that will have an impact on the OTC segment in the years 2025-2030. An important part of the report contains data on sales of non-pharmacy and online OTC drugs and dietary supplements, as well as forecasts for the main categories of OTC drugs and dietary supplements until 2030.

The current edition discusses in detail such phenomena as: mass buy-out of medicines and dietary supplements, development of alternative sales channels as well as forecasts until 2030.

What information does the report include?

  • the size of the OTC market: value of sales of offline stores and pharmacies as well as entities operating on the internet: online pharmacies and online stores (in the case of dietary supplements)  
  • the size of sales of selected OTC categories in different distribution channels: offline stores and pharmacies, entities operating online
  • development forecasts for the market and its distribution channels (offline stores and pharmacies, online stores, online pharmacies) for 2023-2028, together with an analysis of the key factors that will have impact on the market during the forecast period
  • market conditions and long-term trends
  • consumer behaviour, also regarding the frequency and places of making purchases: trends, characteristics of shoppers, recent changes in their behaviour, purchase plans for particular categories, factors decisive in selecting a given sales channel, situations in which OTC drugs and dietary supplements are purchased
  • information on trends and sales in the following categories:
    1. urinary tract
    2. blood circulation and varicose veins products, including cardiac drugs
    3. omega fatty acids and fish oils
    4. analgesics and antipyretics
    5. magnesium, also combined with vitamin B6 and potassium
    6. muscles, bones and joints
    7. sports nutrition
    8. probiotics
    9. cold, flu, sinuses and runny nose products, including cough syrups
    10. sore throat or hoarseness
    11. digestion, gastric problems, liver and heartburn products
    12. nervous system products (sleep aids, tranquillisers and antidepressants)
    13. vitamin D
    14. vitamins and minerals (including vitamin complexes, electrolytes, individual vitamins – other than magnesium alone and vitamin D alone)
    15. hair, skin, nails

What makes this report stand out?

  • Expert assessment of the impact of events and trends on the market until 2030
  • Detailed forecasts prepared taking into account the global epidemiological situation.
  • Presented sales data verified by analysts.
  • Results of PMR consumer survey on the impact of the coronavirus pandemic on OTC product purchases.

Who can benefit from this analysis?

Management representatives and decision makers from marketing, sales and business development representing:

  • manufacturers of OTC drugs and dietary supplements as well as other parapharmaceuticals,
  • companies specialising in the pharmacy sales of OTC drugs and dietary supplements as well as other parapharmaceuticals,
  • entities involved in online and non-pharmacy distribution of OTC products and dietary supplements in Poland,
  • advertising agencies operating in the pharmaceutical industry,
  • private equity funds, financial institutions,
  • research and academic institutions,
  • embassies, government and industry agencies, banks.

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Industry Report

Pharma & Healthcare

Non-prescription products market in Poland

Market analysis and development forecasts for 2025-2030

Non-prescription products market in Poland 2025 | PMR Market Experts

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