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ICT & Media Press Release

PMR: PLN 58bn online sales of services in 2022

Data from the latest PMR report "Online retail of services in Poland 2022. E-commerce market analysis and development forecasts for 2022-2027" indicate that the market value of online sales of services in 2021 amounted to PLN 48.7bn. The year 2021...
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FMCG & Retail Press Release

PMR: Record-breaking cosmetics market growth in 2022

PMR forecasts that in 2022 the cosmetics market in Poland will grow by 6.1% YoY, to around PLN 27.7bn. This will be the strongest increase since 2009. Several factors are conducive to such high market growth, including the lack of...
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Healthcare & Pharmaceuticals Press Release

PMR Hospital Outcomes Index highest for private hospitals

The situation on the hospital market over the last 10 years was at its worst in autumn 2020, according to research conducted periodically by PMR. This applies to all hospitals, public and non-public. Based on the latest edition of PMR’s...
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FMCG & Retail Press Release

PMR: Ready-to-eat meals market in Poland is stable in difficult times

The ready-to-eat meals market in Poland is growing rapidly, being in a relatively early phase of development. In 2021, this market (excluding frozen food) was worth PLN 2.6bn, according to PMR's report "Food to Go retail market in Poland 2022....
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Healthcare & Pharmaceuticals Press Release

PMR: Value of pharmaceutical distribution in Poland reached PLN 56bn in 2021

According to the latest PMR report "Distribution on the pharmaceutical market in Poland 2022. Market analysis and development forecasts for 2022-2027", the value of pharmaceutical distribution of drugs and parapharmaceuticals to patients amounted to PLN 56bn at gross prices, which...
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Construction Press Release

Good condition of the facade market in Poland

The factors that had the strongest impact on the Polish facade market in 2021 were price spikes and problems with the availability of construction materials. According to the latest report by PMR, entitled: Facade market in Poland 2022. Market analysis...
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FMCG & Retail Press Release

Consumer electronics and appliances market in the new Covid era

The Covid-19 pandemic was the single biggest factor impacting the market for consumer electronics and appliances in Poland in 2020-2021. The category has been among pandemic winners. According to a new report from PMR, Retail market of home appliances, electronics...
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Healthcare & Pharmaceuticals Press Release

Hospitals in Central Europe severely affected by COVID-19 pandemic

In all of the countries of Central Europe analysed by PMR – Hungary, the Czech Republic and Slovakia – the situation on the hospital market in 2020-2021 was one of the most serious in Europe. Johns Hopkins University & Medicine...
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ICT & Media Press Release

PLN 3bn from the cloud in 2022

Interest in cloud solutions in Poland is not weakening. This is accompanied by an investment boom in the data center market. Mainly due to the investments made in their own infrastructure, companies primarily use the hybrid model. Cloud forecasts The...
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ICT & Media Press Release

PLN 41bn – this is the value of the Polish telecom market today, showing a further upward trend

The telecommunications market in Poland, despite its very high saturation, continues to attract users and build its value. Three factors have been key to the market's business climate in recent months: the operators' more-for-more strategy aimed at ensuring higher-margin services...
Read more →
ICT & Media Press Release

The value of the cyber security market in 2022 will exceed PLN 2bn

After three years of robust double-digit growth, the 2020 cybersecurity solutions market experienced trends related to the COVID-19 pandemic, but despite initial pessimistic announcements and vendor concerns, both the overall ICT market and the cybersec industry emerged from the pandemic...
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FMCG & Retail Press Release

One in 10 respondents buys natural cosmetics with every or almost every cosmetics purchase

Although the COVID-19 pandemic has partially paralysed stationary trade, it has not harmed the natural cosmetics segment, which grew in 2020 at a rate several times higher than the overall cosmetics market, according to PMR’s latest report “Natural cosmetics market...
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FMCG & Retail Press Release

PMR: Record-breaking cosmetics market growth in 2022

PMR forecasts that in 2022 the cosmetics market in Poland will grow by 6.1% YoY, to around PLN 27.7bn. This will be the strongest increase since 2009. Several factors are conducive to such high market growth, including the lack of...
Read more →
FMCG & Retail Press Release

PMR: Ready-to-eat meals market in Poland is stable in difficult times

The ready-to-eat meals market in Poland is growing rapidly, being in a relatively early phase of development. In 2021, this market (excluding frozen food) was worth PLN 2.6bn, according to PMR's report "Food to Go retail market in Poland 2022....
Read more →
FMCG & Retail Press Release

Consumer electronics and appliances market in the new Covid era

The Covid-19 pandemic was the single biggest factor impacting the market for consumer electronics and appliances in Poland in 2020-2021. The category has been among pandemic winners. According to a new report from PMR, Retail market of home appliances, electronics...
Read more →
FMCG & Retail Press Release

One in 10 respondents buys natural cosmetics with every or almost every cosmetics purchase

Although the COVID-19 pandemic has partially paralysed stationary trade, it has not harmed the natural cosmetics segment, which grew in 2020 at a rate several times higher than the overall cosmetics market, according to PMR’s latest report “Natural cosmetics market...
Read more →
FMCG & Retail Press Release

PMR: Online share of retail sales will exceed 20% in 2023

Spurred by the pandemic, the e-commerce market in Poland grew by a record 45% in 2020 and reached approximately 15% of the country’s retail sales, according to a new report from PMR. Such growth is hard to maintain, and we...
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FMCG & Retail Press Release

PMR: Bio food market grew by over 20% in 2020

Although the COVID-19 pandemic has partially paralysed trade in physical units, it has not harmed the bio food segment, which grew in 2020 at a rate several times higher than the overall food market in general, according to PMR's latest...
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FMCG & Retail Press Release

PMR: Discount stores will grow above 7% annually

In the years 2021-2026, discount stores will be the fastest-growing channel on the grocery market in Poland, according to PMR's latest forecasts included in the report "Retail food products in Poland 2021: Market analysis and growth forecasts for 2021-2026". The...
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FMCG & Retail Press Release

HoReCa market to rebound in 2021 even under “fourth wave” scenario

The HoReCa market, defined as the hotel catering (Ho), restaurant catering (Re) and catering (Ca) markets, was worth PLN 25.9bn (€5.1bn) in 2020, registering a decline of 30.9%. This was the first decline in the value of this market in...
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FMCG & Retail Press Release

PMR Report: Home improvements to moderate from 2020 levels

The consumer DIY market* in Poland grew in value by a record 9% in 2020, according to PMR calculations. Home-bound households upgrading their interiors, and a resilient housing sector that built more apartments than in previous years were key factors....
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FMCG & Retail Press Release

Demographic crisis – the main challenge for the children’s products market in Poland in 2021

In 2020, the children's products* market in Poland was worth PLN 14.49bn after a 2.3% y/y decrease, according to the latest PMR report „Children's products retail market in Poland 2021. Market analysis and development forecasts for 2021-2026”. More than half...
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FMCG & Retail Press Release

A rebound in the fashion market in 2021 will not make up for the loss

According to PMR estimates, the year 2020 brought a year-on-year decline of -16.3% for the clothing and footwear retail sector in Poland, offset by growth in the online channel. However, online sales were still unable to compensate for the losses...
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FMCG & Retail Press Release

Trends on the HoReCa market in 2020

The coronavirus pandemic was the defining event of 2020 for all corners of the economy, but few sectors were hit as badly as HoReCa. Dine-in service banned for a total of more than four months, restrictions on seating capacity in...
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Healthcare & Pharmaceuticals Press Release

PMR Hospital Outcomes Index highest for private hospitals

The situation on the hospital market over the last 10 years was at its worst in autumn 2020, according to research conducted periodically by PMR. This applies to all hospitals, public and non-public. Based on the latest edition of PMR’s...
Read more →
Healthcare & Pharmaceuticals Press Release

PMR: Value of pharmaceutical distribution in Poland reached PLN 56bn in 2021

According to the latest PMR report "Distribution on the pharmaceutical market in Poland 2022. Market analysis and development forecasts for 2022-2027", the value of pharmaceutical distribution of drugs and parapharmaceuticals to patients amounted to PLN 56bn at gross prices, which...
Read more →
Healthcare & Pharmaceuticals Press Release

Hospitals in Central Europe severely affected by COVID-19 pandemic

In all of the countries of Central Europe analysed by PMR – Hungary, the Czech Republic and Slovakia – the situation on the hospital market in 2020-2021 was one of the most serious in Europe. Johns Hopkins University & Medicine...
Read more →
Healthcare & Pharmaceuticals Press Release

Patients with greater health awareness – the psychiatry market faces strong growth

The COVID-19 pandemic and related restrictions in socio-economic life, are one of the main factors contributing to a strong increase in the number of mental problems in Polish society. As shown by the PMR survey, in 2020 and the first...
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Healthcare & Pharmaceuticals Press Release

Sales of over-the-counter drugs and dietary supplements: up 4% in pandemic times

The HoReCa market was worth PLN 25.9bn (€5.1bn) in 2020, registering a decline of 30.9%. This was the first decline in the value of this market in more than a dozen years.
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Healthcare & Pharmaceuticals Press Release

Poles will spend PLN 2bn more on private health care this year than before the pandemic

The outbreak of the coronavirus pandemic has significantly affected the functioning of almost all sectors of the economy. Restrictions on the activities of many industries, the introduction of restrictions on social and economic activity and increased uncertainty have resulted in...
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Healthcare & Pharmaceuticals Press Release

PMR: dentistry has good prospects for the future

The value of the dental services market in Poland, defined as the value of sales of services of conservative dentistry, orthodontics and prosthodontics with implantology, amounted in 2020 to PLN 8.6bn (public and private segment). This represented a 24% year-on-year...
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Healthcare & Pharmaceuticals Press Release

Natural ingredients a dominant factor for internet purchases of dietary supplements

Online sales of dietary supplements increased rapidly in 2020, among online pharmacies, e-stores, and shopping platforms. The pandemic reinforced the already observed trend of increasing health care including vitamin and mineral supplementation, which resulted in increased demand for such products....
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Healthcare & Pharmaceuticals Press Release

Online sales of dermocosmetics have very good prospects

The online distribution of dermocosmetics on the Polish market is carried out by online pharmacies, e-stores, including online drugstores and perfumeries (rossmann.pl, hebe.pl, superpharm.pl, notino.pl) or internet portals. According to PMR forecast, the e-stores dermocosmetics market will grow at a double-digit rate...
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Healthcare & Pharmaceuticals Press Release

Dermocosmetics market expected to grow by 6% in 2021

The 2020 COVID-19 outbreak in Poland has had an impact on virtually every aspect of economic and social life in Poland. Events related to the pandemic, restrictions introduced by the government to curb the number of infections and changes in...
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Healthcare & Pharmaceuticals Press Release

Who buys sports nutritions?

In previous years, the sports nutrition market in Poland grew quite dynamically. Its growth was supported by the expansion of sports infrastructure and the fashion for healthy lifestyles, which translated into an increase in the number of Poles practising sport....
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Healthcare & Pharmaceuticals Press Release

PMR report: Dietary supplements market in Poland: 3% growth in 2020

According to the latest PMR forecasts, included in the report “Dietary supplements market in Poland 2020. Development forecasts for 2020-2025”, the sale of dietary supplements in Poland in pharmacies and outside of them (in shops, at petrol stations and all...
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ICT & Media Press Release

PMR: PLN 58bn online sales of services in 2022

Data from the latest PMR report "Online retail of services in Poland 2022. E-commerce market analysis and development forecasts for 2022-2027" indicate that the market value of online sales of services in 2021 amounted to PLN 48.7bn. The year 2021...
Read more →
ICT & Media Press Release

PLN 3bn from the cloud in 2022

Interest in cloud solutions in Poland is not weakening. This is accompanied by an investment boom in the data center market. Mainly due to the investments made in their own infrastructure, companies primarily use the hybrid model. Cloud forecasts The...
Read more →
ICT & Media Press Release

PLN 41bn – this is the value of the Polish telecom market today, showing a further upward trend

The telecommunications market in Poland, despite its very high saturation, continues to attract users and build its value. Three factors have been key to the market's business climate in recent months: the operators' more-for-more strategy aimed at ensuring higher-margin services...
Read more →
ICT & Media Press Release

The value of the cyber security market in 2022 will exceed PLN 2bn

After three years of robust double-digit growth, the 2020 cybersecurity solutions market experienced trends related to the COVID-19 pandemic, but despite initial pessimistic announcements and vendor concerns, both the overall ICT market and the cybersec industry emerged from the pandemic...
Read more →
ICT & Media Press Release

A PLN 50bn IT market in Poland and record growth in hardware sales in 2020

Despite negative assumptions, the value of the IT market in Poland in 2020 proved resilient to the COVID-19 pandemic and the crisis caused by it. PMR estimates that last year IT spending in Poland grew by 6% to PLN 49.2bn....
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ICT & Media Press Release

Investment boom on the Polish data center market

Investor interest in the Polish data center market is not weakening. Buildings, expansions, hall adaptations and purchases of attractive plots - preferably with permits and power allocation. Cloud regions of the largest hyperscalers, pandemic, remote working, business continuity and accelerated...
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ICT & Media Press Release

PLN 15bn in the Telco B2B market in Poland and the impact of COVID-19 on the market

PMR estimates the value of the telecommunications services market for the business and carrier segments in Poland at nearly PLN 15bn. In 2020 the market recorded growth mainly due to higher interconnect revenues of mobile operators - the effect of...
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ICT & Media Press Release

The boom in mobile Internet in Poland continues. Monetization of 5G is so far hardly visible in the results of telecoms.

PMR estimates the value of the mobile internet market in Poland in 2020 at PLN 6.2bn. This represents annual growth of 7%. The forecast CAGR for the value of the market between 2021 and 2026 is 4.9%. The greatest earning...
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ICT & Media Press Release

Billion zloty VOD market observed during unprecedented boom

The value of the VOD services market in Poland exceeded one billion zloty in 2019. The market owes its prosperity mainly to subscription services, which are responsible for more than half of its value. This year there will be a...
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ICT & Media Press Release

Pay-TV market thought to be worth PLN 6.2 billion in wake of recent growth

According to PMR data, the Polish pay-TV market was worth PLN 6.2 billion in 2019. This represents a 1% year-on-year increase. The next few years will bring a continuation of the increase in the number of IPTV subscribers and a...
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ICT & Media Press Release

Forecasts for the data centre market in Poland: facility certification

The latest PMR research shows that one in three companies would be ready to pay a higher price for certified data centre services. However, almost two-thirds of companies assert that certification would not convince them to pay more for a...
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ICT & Media Press Release

Forecasts for the data centre market in Poland suggest doubling of resources by 2025

Forecasts in the ninth edition of the PMR report “Data centre market in Poland 2020. Market analysis and development forecasts for 2020-2025”, issued in May 2020, indicate that the resources of the Polish data centre market will double by 2025....
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