NEWS - 17 December 2019

IKEA remains undisputed leader on home furninshings market in Poland

The largest retailer of home furnishings market in Poland is IKEA, with more than twice the share of the second-place player, Agata Meble. Apart from furniture chains, the top five also includes a DIY chain, Castorama. DIY retailers are increasingly focusing on the home furnishings offer. An example is Leroy Merlin, which in 2018 launched a mobile app that helps customers plan their kitchens.

 

What is more, among the biggest players on the Polish market for home furnishings , apart from the chains, which specialize mainly in this type of assortment. There are also players from the DIY segment, grocery store chains and non-food discount stores, offering interior design products.

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Agnieszka Skonieczna

Market Analysis Director