We analyse the retail market, including offline and online channels, along with the HoReCa market.
Agnieszka Skonieczna
Retail Business Unit Director
REPORT
13/11/2023
Sports goods retail market in Poland
Planned publication date: 13 December - ask about the pre-order offer
NEWS
10/11/2023
Young people use BLIK [PMR study]
According to a study conducted by PMR in August 2023 for the “Online retail market in Poland 2023” report, fast transfers and BLIK are the most popular payment methods for online shopping in Poland, used by 6 out of 10 online shoppers. Fast transfers and BLIK are also the two most frequently chosen and preferred […]
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Our team of industry specialists will help you to make critical decisions, support key projects in your business and provide you with the insights which you may lack. Take advantage of the many years of our experience and our extensive access to data.
Benefits for our clients
access to the information required to make critical business decisions
familiarity with trends, the main suppliers, technologies, people and investments in the industry
knowledge of the most rapidly growing areas
insight into the industry’s potential and an up-to-date forecast of future developments
evaluation of, and suggestions for, your work on strategy, sales, marketing, pricing and other business areas
insight into the impact that changes in the industry have on profitability and investment attractiveness now and in the future
NEWS
07/11/2023
What are Poles saving on in relation to inflation?
Ordering food for delivery, dining out, and going “out on the town” jumped to the top category of products on which Poles cut expenses when prices rise.
05/10/2023
Research on consumers of box diets/dietary catering in Wrocław
We conducted a quantitative study (CAWI) for one of the companies offering boxed diets/dietary catering, targeting consumers of such meals residing in Wrocław. Objective of project The study created for our client, aimed at obtaining reliable and credible data regarding consumers of boxed diets/dietary catering in Wrocław, included: consumer segmentation. analysis of data necessary […]
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Market analysis – key areas
Grocery market
Discount stores, hypermarkets, supermarkets and small local supermarkets, small grocery stores, convenience stores, petrol station stores, online stores and platforms; speciality food stores offering alcoholic drinks , fruit and vegetables, meat and charcuterie, fish, bread and confectionery; bazaars and open-air markets, kiosks and alternative channels; non-food products and food-to-go.
HoReCa
Restaurants, pizzerias, fast food bars, cafes, drink bars, hotel restaurants, catering, chain and non-chain restaurants.
Online market
Electronic items, digital media and household appliances, home furnishings, clothing and footwear, cosmetics, groceries, prams and car seats, toys, renovation and construction products, pet products, sporting goods, OTC, household chemicals, books and multimedia, jewellery, clothing and footwear accessories and automotive products.
Cosmetics
Body care, face care, make-up, hair and beard care and styling, bath and shower, oral care, hair removal and shaving, nail care and nail art, hair colouring, Korean luxury items and natural cosmetics.
Children’s products
Children’s food, children’s cosmetics, clothing and footwear, toys, prams, car seats and children’s furniture.
Other markets
Clothing and footwear, sports articles, renovation and construction products, home furnishings and consumer electronics.
We offer analyses on:
brick-and-mortar stores
e-commerce
digital stores and platforms
in-app sales
cross-border trade
Are you looking for the best solution for the further development of your company?
Contact us today!
Anna Bukowska
Senior Business Development Manager
Mobile: +48 605 834 000
03/08/2023
Poles spend ever more in grocery stores – inflation is not the only market driver
In 2022, the frequency with which Poles cooked at home was higher than the year before, and the value of the grocery retail market increased at a double-digit rate to PLN 368bn, according to PMR latest report: “Grocery retail market in Poland 2023. Market analysis and development forecasts for 2023-2028.” Find comprehensive information about […]
25/07/2023
HoReCa market under a strong impact of price increases in 2023
