We analyse the broadly defined healthcare market, including pharmaceutical sales through pharmacy and non-pharmacy channels.
Project objectives Our long-term client, one of the world’s leading providers of insurance and pension products, sought data on the costs of treating the most likely diseases in Poland. It was particularly concerned with the patient’s perspective. The analysis was also to cover information on rare diseases, for the treatment of which patients in Poland […]
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Benefits for our clients
Objective of project The main objective of the project was to better understand the users of dermocosmetics in our client’s less well understood markets. To meet the objective, in the research conducted in each of the seven markets (Bulgaria, Czech Republic, Greece, Hungary, Poland, Romania, UK), we asked consumers about their purchase motivations, factors considered […]
At conversation with PMR, Artur Białkowski assessed the situation in the private healthcare market, discussing various issues currently faced by the industry and considering its development prospects. Artur Białkowski Member of the Board of Medicover and the Managing Director of the Business Services Division at Medicover. How do you assess the situation in the private […]
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We offer a specialist panel for the medical and pharmaceutical industry which will proffer more than 4,000 participants.
Market analysis – key areas
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Business Development Manager