Industry analyses, market research
and economic forecasting
PMR provides clients with the highest quality industry analysis, market research, forecasting
and econometric modelling services for Central and Eastern European markets.
PMR – provider of market intelligence for Central and Eastern European markets
For over 25 years, PMR’s market research and analytical services have helped companies in Central and Eastern Europe achieve their strategic goals. We employ a team of nearly 100 staff, including analysts, quantitative and qualitative researchers and economic forecasting experts. We specialise in research and analysis of the Retail, Construction, Pharma & Healthcare, and ICT sectors.
We offer industry studies in the form of off-the-shelf, periodically published reports, as well as tailor-made market research and analytical projects conducted on clients’ request. We specialise in market sizing and forecasting services and business-to-business research.
market indicators
monitored annualy
completed research projects
returning clients
reports published annually
analysts and researchers
countries monitored
commitment
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Recent projects

Our long-term client, a New York-based consultancy, approached PMR with a project, which entailed...

Challenge:
How do doctors evaluate the tested medical product?
An international pharmaceutical...

Challenge:
What does the local market look like?
An international research company needed...

Our client, a company operating in the discount clothing segment, was planning to further expand...

Challenge:
What new area of the medical industry is worth investing in to increase sales?
Our...

Challenge:
How to maximise the return on investment in the transport market?
An international...

Challenge:
How to perform market entry in many countries of the European Union at the same...

Challenge:
Will the new product be accepted by recipients?
Our client - manufacturer of medical...

Challenge:
Will specialists accept the new product?
An international research agency working...

Challenge:
How to introduce new products on FMCG market?
An important player in the European...

Challenge:
How to carry out rebranding that brings long-term benefits?
A packaging makeover...

Challenge:
Which advertising campaign will help boost sales?
PMR, in cooperation with a branding...

Challenge:
What is the development potential of a new project in Russia?
A manufacturer operating...

Challenge:
How to effectively segment the agricultural market, so that the segments are useful...

Working for Łódź University of Technology (Politechnika Łódzka), PMR prepared a report on the...

GOAL
Identify growth drivers and barriers & pinpoint the most promising market segments
We...

Our client, one of the leaders in the food components production industry, wanted to know more...

The HVAC market (Heating, Ventilation, and Air Conditioning), a branch of sanitary engineering,...

Challenge:
How is the e-commerce market in Poland developing?
PMR, a consulting & research...

PSI Polska, a software house that is part of the German corporation PSI AG, wanted to obtain...
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Client testimonials
I often make use of PMR's data because they are a valuable source of information about the retail market in Central Europe. The news briefings help me keep abreast of the fast-changing market landscape, and the in-depth analyses are very helpful in strategy planning.
PMR's reports are of high quality in term of methodology, the breadth of the data presented, and the way the data are interpreted. This makes them a valuable tool in tracking trends and changes in the Polish clothing sector, and we have found PMR reports to be a highly helpful resource in determining future strategic directions for our company.
I have been using PMR reports in my daily work for over 3 years. They are a source of consolidated knowledge based on the relevant indicators. At the same time I value our cooperation as an expert in the Health Care market in Poland. Your forecasts are important to us when working on marketing and promotional strategies.
We have been using the reports and statistics provided by PMR for many years, as these are extremely valuable sources of knowledge about the European Retail markets. News let you keep an eye on dynamic changes, databases regulary provide insight, and reports and analyzes help you strategically plan your company's activities.
Cooperation with PMR as an expert on the private healthcare market in Poland and the purchase of reports and forecasts on this subject are extremely useful in our research and teaching work. Access to the PMR Pharma & Healthcare Insight Poland service plays a key role in our work on the development strategy of our scientific, research and teaching activities.
Iglotex S.A. has been cooperating with PMR Ltd. Sp. z o.o. for several years now, using its periodic reports on the HoReCa market in Poland. We would like to express our satisfaction with the high quality of those reports, as well as with the cooperation with the PMR team, who are very competent, open to comments and responsive. PMR reports present a very reliable and comprehensive picture of the HoReCa market in Poland based on a survey of restaurant owners, managers and consumers, as well as on data and information from publicly available sources. The issues of the structure of purchases and the cooperation of food service establishments with suppliers and manufacturers are also discussed in detail, which is particularly important for Iglotex Group as it operates in this market in both roles. The information contained in the report meets our expectations and addresses our needs in terms of data on the market size, its structure and characteristics, key players, observed trends and forecasts. What is extremely important for us is that PMR also takes great care to ensure continuity and consistency of the data presented in its annual reports. We recommend PMR as a reliable partner and their reports due to their high quality.
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